Other ways to spread the word
Look around your local community for groups you think could be sympathetic to your cause. For example, is there an Arthritis Research UK shop or branch nearby? Or is there a local arthritis patients or interest group, or even individuals or groups who have campaigned on similar issues? Get in touch with interested parties and see if they can help.
Word of mouth
Local campaigns still rely heavily on word of mouth. Ask your friends and family to help you spread the word about the campaign.
This could be as simple as putting up leaflets or posters about your campaign in local shops and public buildings (community centres, libraries), or even distributing leaflets about your campaign at events or through people’s door. Think about your local area’s events – are there public events like fayres/carnivals where you can publicise your campaign?
Once you’ve met with your MP or councillors, or started a petition, you might want to try publicity stunts. To make these work for your campaign you need to be clear about what messages you want to get across, think creatively about what form of stunt you want to take, be visual so you get can get good photos out of the stunt, and make sure you attract enough people to be part of the stunt.
For more information, or advice about doing a publicity event, contact our campaign team via firstname.lastname@example.org